Case study

Byte Social App

Redesigning a social discovery app around one question: what do people actually want to see next?

Client

Byte

Year

2025

Services

Product design, Prototyping, Design system

Result

4.8★ average App Store rating

Byte Social App cover

Overview

Every project starts with a question worth answering. Here is how this one unfolded, from brief to launch.

Product

Discovery, not feeds

Byte’s home screen had become a wall of cards competing for attention. We reframed the product around discovery moments: a single hero recommendation, then a rhythm of smaller, playful modules that reward scrolling without demanding it.

Every interaction was prototyped in Framer and tested with real users before a line of production code was written. The resulting design system covers 60 components with light and dark themes.

Outcome

Session length grew by a third and the App Store rating climbed from 3.9 to 4.8 within two releases.

Let’s build something bold *

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